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Phenomenal Administration Systems

Administration is tracking your numbers, the internal processes for running your office, and making sure you have adequate insurance and legal protection. Phenomenal administration is having an abundance of data you need to make the best decisions in your business when you need it. Phenomenal administration systems produce the data automatically and consistently. Let’s go back to your journey. The…

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Dressing for Phenomenal Success

I mentioned earlier that people make eleven important assumptions about you when they first meet you—and that happens within the first 30 seconds (before you even open your mouth). The assumptions are: Trustworthiness Economic Level Educational Level Social Position Level of Sophistication Economic Heritage Social Heritage Educational Heritage Success  Moral Character Future Potential Your Phenomenal Service Experience is going to…

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Creating Your Phenomenal Operations System

In order to create the experience and the system, you need to think about the steps that each customer goes through. Jan Carlzon described how he turned around struggling SAS airlines by creating what he called “moments of truth.” Every customer interaction is a moment of truth. The Experience Economy book says every time the customer sees an employee, that’s…

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Niche Appeal

Here’s a striking statement from The Experience Economy book, “Too many workers behave no differently on stage than they do in their private lives.” One of my best friends, Jim Bardwell who worked with me as I grew my first company, understands “creating the experience” like few I’ve ever seen. In my early seminars, Jim often did presentations for me…

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How to Make Your Clients Feel Special

Mary Kay Ash built an amazing company culture. She frequently said, “Imagine every human being you meet has an invisible sign around their neck that says make me feel special.” Zig Ziglar said, “You can have everything in life you want, if you just help enough other people get what they want.” What do your clients want? They want to…

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