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My Seven Step Sales (6 & 7)

Step 6. Share the Investment Did you notice this section isn’t titled Quote the Price? Rather it is Sharethe Investment. What’s the difference between a price and an investment?A price is something you’ve got to paaaay. An investment gets a return. Thebest investments get huge returns! The more you invest, the bigger returnyou get. A fatal mistake that order takers…

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My Seven Step Sales System (Step 4 – 5)

Step 4. Perceived Problems The purpose of this step is to: • Identify the prospect’s needs • Truly understand the person’s fears and desires • Define the “perceived” problem Every prospect has a “problem.” As my new friend Steve McKnight, the number one real estate investing author in Australia, pounded on in the workshops we did together in Australia: “What…

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My Seven Step Sales System (1-3)

Many years ago, I developed a system that has proven to work in manysmall businesses around the world. When you understand and apply thissystem, I believe you can close more sales because I have seen it work manytimes. Trough this system, you will also confirm that you have the righttype of prospect, and you will disqualify the price shoppers (sounds…

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Phenomenal Sales Systems

Sales is everything you do to convert prospects into paying customers. Phenomenal sales converts the highest number of qualified prospects into customers. A phenomenal sales system is a group of working parts that duplicates results consistently. It is very sad to see so much work go into marketing, only to see the sale blown. Small business owners must understand that…

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The Five M’s of a Phenomenal Marketing Plan

Now that you have an idea of the kinds of systems and strategies that are required for a relationship-based marketing system that can create record sales and profits for your business, you need a focused plan. Remember GPS? Well, you can apply GPS to marketing as well. Your sales goal, your market- ing plan, and your marketing systems. An easy…

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